Experience | Mysite

Rutgers Business School, New Brunswick (2021-2025)

Bachelor of Science, Marketing and Supply Chain Management Honors: Magna Cum Laude

Deans List: all semesters

Pfizer

Product Management Marketing Intern
Pfizer

Designed user interface (UI) updates to the Biosimilars product landing page and therapy area website using Figma, and taught classes on how to use the software.
Collaborated with an advertising agency to assist in website banners, and develop and refine six creative briefs for marketing campaigns, ensuring alignment with brand strategy, regulatory compliance, and cross-functional stakeholder expectations.
Conducted research on market trends, consumer behavior, and digital strategies, influencing data-driven marketing decisions and authored a monthly omnichannel marketing newsletter, guiding the marketing team with new marketing approaches.

Operations Co-Op

Johnson & Johnson

Created posts, assisted in email graphics, and pushed out weekly social media content to give updates about site events.
Managed and streamlined weekly metric reporting and data visualization using Power BI to enhance decision-making and operational efficiency; Led weekly report meetings to top management.

Technology Marketing Intern
Riskigy Cybersecurity

Drove revenue growth by creating news alerts, blogs, videos, newsletters, and whitepapers to promote company offerings and initiated video calls to create testimonials based on 5 previous clients.
Led targeted outreach efforts by coordinating calls with leads and actively following up with prospects, resulting in a 20% increase in social media engagement and a 30% increase in internet search conversions.

Graphic Design & HR Intern
Rutgers Asian American Cultural Center

Create graphics and coordinate monthly cultural events of 120+ members and 4 events totaling over 500 attendees each.
Supervise 55 staff members and ensure effective workflow while managing the front desk and phone calls
Coordinated 2 info sessions and interviewed over 40 interns; onboarded and trained throughout the year

Product Management Marketing Intern
Pfizer

Designed user interface (UI) updates to the Biosimilars product landing page and therapy area website using Figma, and taught classes on how to use the software.
Collaborated with an advertising agency to assist in website banners, and develop and refine six creative briefs for marketing campaigns, ensuring alignment with brand strategy, regulatory compliance, and cross-functional stakeholder expectations.
Conducted research on market trends, consumer behavior, and digital strategies, influencing data-driven marketing decisions and authored a monthly omnichannel marketing newsletter, guiding the marketing team with new marketing approaches.

User Interface/User Experience Fellow

Creative Expression & Publication

Conducted research, wireframed, and designed a lo-fidelity and high-fidelity prototype of 2 different mobile applications: a parking app and a student engagement app

Product Management Marketing Intern
Pfizer

Resident Assistant

Rutgers Residence Life

Created promotional materials for a diverse community of 68 residents, while promoting inclusivity and mutual respect.
Won a campus-wide RA award for being “Most Proactive” and a “Community Builder,” organizing monthly educational and social programs, and achieving a 100% student response rate in feedback surveys for effective impact.

Social Media Intern
Hong Kong Student Association

Establish relationships with representatives from other organizations and coordinate bi-weekly events of about 130 attendees.
Monitored social media analytics and optimized content based on data-driven insights to achieve a 25% increase in social media engagement.

Rutgers Real Estate Club

Product Management Marketing Intern
Pfizer

Designed user interface (UI) updates to the Biosimilars product landing page and therapy area website using Figma, and taught classes on how to use the software.
Collaborated with an advertising agency to assist in website banners, and develop and refine six creative briefs for marketing campaigns, ensuring alignment with brand strategy, regulatory compliance, and cross-functional stakeholder expectations.
Conducted research on market trends, consumer behavior, and digital strategies, influencing data-driven marketing decisions and authored a monthly omnichannel marketing newsletter, guiding the marketing team with new marketing approaches.